My Nametags, makers of quality name labels for clothing and equipment, approached us to run 2 social media campaigns for the brand: one involving a full Facebook page takeover and another targeting “mummy bloggers”. We researched and identified influential bloggers who were willing to test the product and promote the brand, while keeping the company’s Facebook page updated with interactive content including photography, video and copy that we produced.
At the end of the campaign we prepared a full takeaway document reporting on the results, with key recommendations on how to nurture the brand’s ongoing relationship with customers and influencers.
Services used
Facebook page takeover / Reaching out to bloggers to promote a product / Monitoring and reporting / Social Media Strategy
